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SEO guides & resources

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SEO Guides & Resources

Practical guides written for business owners: choosing an agency, picking software, understanding pricing and staying visible in AI answers.

All guidesChoosing a partnerSEO fundamentalsTechnical SEOContent strategyGEO & AI searchPricing & budgetToolsLocal SEO
A digitally rendered abstract image showcasing a futuristic eye with…, opening the guide “How to get your brand cited by ChatGPT and Perplexity”
GEO & AI search

How to get your brand cited by ChatGPT and Perplexity

A practical GEO playbook: how answer engines pick their sources, what entity clarity and quotable writing actually mean, why freshness matters, how to measure AI visibility and what fails.

11 min read
Colorful digital abstract art depicting futuristic circuitry and technology, opening the guide “SEO vs GEO: optimizing for Google and for AI answers”
GEO & AI search

SEO vs GEO: optimizing for Google and for AI answers

Search is splitting between classic results and AI-generated answers. What GEO really is, how AI assistants pick their sources, and a practical roadmap to be visible in both worlds.

8 min read
A futuristic humanoid robot with glowing green eyes in a modern…, opening the guide “AI-generated content and Google: what the guidance actually says”
GEO & AI search

AI-generated content and Google: what the guidance actually says

What Google has actually published about AI-generated content, where the spam policies draw the line, what models do well and badly, and how to audit the content shipped on your domain.

10 min read